Social Business Creating Workshop

Creating business plans with NGOs/Social Enterprise to
address social issues

Our workshop is a 3-day program over 2-3 months for corporate employees to address specific social issues with NGOs/Social Enterprise leaders by creating business models as solutions. Participants understand the importance of making social impact through the process.

The program begins with a NGOs/Social Enterprise leader providing information on their activities and the specific social issues they address. Then participants work in teams to generate business ideas. At the second and final session, they present their proposals and gain feedbacks from the NGOs/Social Enterprise leader, and the corporate executives for the possibility of turning them into actual business.

Program Flow

DAY 1
(Input & Brainstorming)

Gain information from a NGOs/Social Enterprise leader about his/her activity, and the detailed information on the specific social issues that he/she is addressing

Brainstorm the ways in which the corporates can address the social issue using their corporate’s resource
Team Activity 1
(3-6 weeks)

Each team to hold discussion and prepare for the Mid-Term presentation

Hold Skype session with the NGOs/Social Enterprise leader to gain more information
DAY 2
(Mid-Term Presentation)

Each team to present 1-3 business ideas and gain feedback from the NGOs/Social Enterprise leader and corporate executives
Team Activity 2
(3-6 weeks)

Each team to have discussion and prepare for the Final presentation

Hold Skype session with the NGOs/Social Enterprise leader to gain more information
DAY.3
(Final Presentation)

Each team to present a complete business plan and gain feedback from the NGOs/Social Enterprise leader and corporate executives

Reflect on what the participants have leant during the workshop and each give a declaration speech on their course of action going foward

Performance

Workshop Projects in 5 Years
Fiscal Year	Number of Projects	Number of Participants
2011	2	31
2012	4	61
2013	4	56
2014	6	98
2015	5	83
Total	21	328

Case Examples of Past Workshop
Name of Corporate	Number of Participants	Duration	Area of Focus	Topic	Partner Organization
Benesse Corporation	14	3months	Rural Indonesia	Education	Social Enterprise
Hitachi Solutions	15	3months	India	Livelihood	Social Enterprise
Fujitsu	7	2months	Myanmar	Education	NGO
Panasonic Corporation	11	3months	Kenya	Environment, Sanitation, Agriculture	Social Enterprise
Toyota Motor Corporation	11	1day	Indonesia	Mobility	Social Enterprise
Recruit Career	15	3months	Rural Japan	Depopulation	NGO

Case Story

Case

In 2015, Yamaha Motor held the Workshop for 20 engineers from R&D center, with the leader of an Indonesian NGO. Each team proposed unique business plans in fields such as agriculture, transportation and waste management. Committed to develop a social business in the future, some members continued to explore their ideas and conducted on-site research in Indonesia.

Voice of Participants

I learned the importance of thinking not just about technology, but also about someone’s happiness and taking action to achieve them.

It was honestly a precious experience as I was able to return to the starting line of manufacturing.

Discussion with many people with different backgrounds is extremely important to create new value.

Participants of Yamaha Motor : actively interacting with a Social Enterprise leader and discussing ideas

WHAT WE DO

Social Business Creating Workshop

Creating business plans with NGOs/Social Enterprise toaddress social issues

DAY 1

Team Activity 1

DAY 2

Team Activity 2

DAY.3

Voice of Participants

Creating business plans with NGOs/Social Enterprise to
address social issues